We’re delighted to be hosting a 45-minute panel discussion in this month’s Execs In The Know Customer Response Summit in Denver. This three-day event looks to advance conversations on customer experience and help service leaders navigate these waters with our discussion definitely looking to achieve both of these things.
The name of the panel is ‘Do You Dig The Gig’ and we are very excited to be welcoming three customer experience professionals who are all pioneers in the area, pushing the boundaries of what can be done. Attendees to the panel will hear from:
Hetal Shah – Customer Experience Product & Operations – Postmates
Hetal has been at Postmates for two years looking at driving change from a culture, people and process perspective.
Brett Frazer – Head of Customer Service – Sun Basket
Brett has been creating support experiences that matches Sun Basket’s brand, of making healthy cooking easy.
Sue Morris – Worldwide Leader for Modern Life, Gaming & Customer Service – Microsoft
For over four years, Sue has been driving a culture of customer obsession across the UK business.
Our COO & Co-Founder Megan Neale will be moderating the panel as we explore how the gig or freelance economy has redefined how people work and how businesses can tap into a new talent source around the world.
We’ll be discussing how global brands and enterprises are adopting gig-based customer service and engagement models to win the war on talent, tap into existing brand knowledge and loyalty, create more agility, and operate cost-effectively in a competitive environment. Hear how our panel experts’ brands (Microsoft, Sun Basket, and Postmates) are harnessing freelancing to maintain an on-demand flexible workforce available 24/7, in any language.
The panel will cover use cases and other useful Gig Economy strategies, including:
- Connecting brand advocates with potential buyers to increase conversion rates in your sales
- Utilising experienced product users to coach other customers, reducing churn and increasing engagement
- Acquiring experts’ input to efficiently resolve service tickets for transactions, technical support, and ‘how-to’ inquires
- Crowdsourcing feedback to target process improvements from your CX organization to reduce needless demand
- Gigging best practices to boost customer advocacy and drive customer engagement like never before
We will be hosting the panel on Wednesday 18th September at 1:00 pm – 1:45 pm, so if you’re attending – please come join us! If you aren’t, make sure you keep your eyes and ears open to our social channels, as we’ll be summing up what we discovered after!